VESSI PACIFIC SNEAKER
The brief was to design the ultimate all-purpose shoe. One that may not specialize in any single activity but can comfortably support the wearer through their day-to-day life, rain or shine.
Project: Totally New (TN)
Design: Juno Park
Development: Connie Leung (HQ) + Kelly Nguyen (Asia)
Color: Karman Bains
Design Direction: Andy Wang (CEO, Co-Founder)
Art Direction (Product Photography): Katie Golding
Project Involvement: Conceptualization - Sample Development - Fit Testing - Commercialization
